ABOUT YBA

A Five Star Experience

If you've ever wondered why red is the color of Christmas or how bacon become a breakfast staple, You'll Believe Anything is the show you've been looking for to answer all of your pressing questions.

When I started taking marketing classes in college, I was shocked by the amount of common items, phrases and traditions in western culture that were the results of excellent marketing campaigns.

I decided to combine my passions for marketing and true crime podcasts to highlight my research on strange marketing campaigns that cemented themselves in popular culture. From celebrity "drama" to the cultural influence of the banana, PR campaigns shift the way we see the world.

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Episodes